Shoppers are convinced they ‘need’ the ‘cute’ lunch bag
Primark’s “cute” new £3 lunch bag has impressed shoppers. The “stylish” bag is perfect for fans of bows, one of 2025’s biggest trends to date. The accessory wowed shoppers when it was featured in a viral post shared by the Facebook page Dansway Gifts and Bargains UK.
The caption read: “Lovely and NEW Bow Lunch Bag at Primark,” and the photo showcased the blue bag with a colourful bow print. The post received hundreds of likes and comments from excited customers. According to Primark, the bag is ideal for school, work or picnics.
The product description states: “This patterned lunch box is ideal for keeping your food organised and easy to carry. Designed in white with a sweet mix of bow and heart images, it features a secure zip-up top and two carry handles for convenience on the go.
“The compact, handheld size is perfect for packed lunches, and the blue trim adds a neat finish. A stylish choice for work, school, or picnics.”
It’s available in three different patterns, including an orange chequered design and a green striped version. The blue bow design was certainly a hit with shoppers.
Reacting to the popular Facebook post, one fan praised: “This is cute.” A second said: “Love this!” A third agreed: “How cute for snacks.” Another fan commented: “That’s pretty.” A keen shopper claimed: “I want this.” A similar comment read: “I need.”
Meanwhile, several viewers planned how they could use the bag, from school packed lunches to work lunches. For example, someone said: “Cute for big girl school.” Another parent said: “We could do with one of these little ones.” A different response read: “For college?”
Elsewhere, a commenter thought: “You need this for your lunch when you start work.” A fan added: “Worth getting a 9-5 for.” More praise read: “We need a primark trip after pay day.”
A shopper told a fellow social media user: “We both need one.” A similar comment said: “We need these.” Someone added: “This is so cute for your lunches.” On the other hand, a commenter wrote: “I want but I already have too many.” Less impressed, someone else replied: “Wouldn’t even get our cereal in this.”
In more Primark news that could interest bow fans, the retailer recently launched new bow-themed bedding from £10. Shoppers quickly fell for the “absolutely unreal” bedding, saying it looks “so beautiful.”
A TikTok video shared by @primark_motherwell showcasing the design received thousands of likes. A happy shopper said: “Got this for my girls it’s lush and only £10 for a single!” Another fan replied: “Just bought my eldest daughter this bedding she absolutely loves it and looks stunning on.” However, someone claimed: “Washes horrible after a couple times.”
The lunch bags can be viewed on Primark’s website, but they are not available for click and collect. Shoppers can find their nearest store here.