Foodies have been sent into a frenzy after Greggs and KFC shared a brief video in which they teased a ‘summertime’ collaboration and it’s left people guessing what the link-up could mean
British fast food lovers are licking their lips at the prospect of an unlikely collaboration that could be about to hit high streets across the country. It comes after bakery chain Greggs took to social media to tease a partnership with KFC.
On both Instagram and TikTok, Greggs shared a brief video of one of its iconic sausage rolls being held up in front of a KFC restaurant’s sign to the sounds of The Sundays’ track Summertime and the line: “It’s you and me in the summertime.” In addition, Greggs added a caption: “Oddly satisfying. Is this a sign?”
It prompted theories amongst excited foodies as to what a potential link-up between the two chains could entail.
Writing in response on Instagram, one user pondered: “KFC inspired Chicken bake? Instead of creamy sauce in the current chicken bake it’ll be KFC gravy? A KFC and gravy style bake? I’m invested.”
A second person mused: “Or… ‘Chicken Bake Royale’ – a buttery Greggs pastry filled with KFC’s crispy chicken pieces, creamy gravy, and sweetcorn – finished with a flaky top crust. Like a chicken bake on steroids.
A third demanded: “Arghhhhh stop teasing! What is it? Zinger roll? Tell me now.”
Whilst a fourth Instagram user suggested: “Sausage roll covered in KFC batter and fried to perfection and served with a KFC gravy based chippy curry sauce.”
And a fifth individual declared: “Okay, dipping a Greggs sausage roll in KFC’s gravy (I realise while typing this it sounds a bit NSFW)… game changer.”
Whilst neither company is yet to confirm any collaboration, KFC responded to Greggs “oddly satisfying” remark, simply stating: “I agree.”
Adding further fuel to the fire, Greggs added: “Fancy seeing you here.”
Greggs’ only previous high street collaboration came in 2022 when it teamed up with retailer, Primark to create a clothing range called ‘Tasty’.
The limited-edition range – a first for Greggs in its 83-year history – hit 60 Primark stores across the UK in February that year.
Speaking at the time, Tim Kelly, Director of New Business Development at Primark said: “We want to give our customers incredible experiences in our stores and offer collections they can’t find anywhere else, with brands we know they love.
“We’re thrilled to have teamed up with Greggs to bring the Tasty Café to our Birmingham store and give fans of the brand the chance to get their hands on the limited-edition clothing range.”
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