Shoppers who ‘love’ Primark’s take on the trend say they ‘need’ the new kitchenware
Primark has wowed shoppers with a ‘gorgeous’ kitchenware set that resembles a pricier version. Popular for its affordable homeware and fashion, the retailer has impressed customers with its new mug and saucer set. Primark Home’s £6 set has gone viral on social media, with fans suggesting it looks more expensive than the price tag.
It arguably resembles Nordic Essentials’ £39 ceramic mug cup with wood saucer. Both mug and saucer sets incorporate warm, neutral tones into their abstract designs. While they have differences, they’re very similar in style.
Primark’s mug is not currently available online, so there is no product description available, but the product description for the Nordic Essentials mug suggests this style is ideal for cosy mornings. It states: “Bring a sense of calm to your morning routine with this beautifully balanced porcelain mug and acacia wood saucer.
“The unglazed texture and warm natural tones create a soft, grounding atmosphere – perfect for cosy living and mindful moments. Designed for modern home styling, it’s a quiet yet stylish addition to any shelf or kitchen. A thoughtful choice for those who appreciate Scandinavian simplicity and slow, intentional rituals.”
Primark’s version went viral on social media when it was showcased in a video by TikTok user @imhollyfrances. In her post, Holly said: “Run don’t walk to Primark girlies…” and her caption added: “Okay miss primark… the cutest mug & saucer combo for £6.” The video received over 200,000 views and more than 14,000 likes.
One impressed viewer said: “This mug is everything.” A second wrote: “I love this.” A third fan replied: “This one is so cute.” A fourth thought: “That’s gorgeous.” A fifth social media user commented: “I need this,” and someone added: “Oh wow.”
Another viewer joked: “Every day I come on this damn app and see something else i should spend money on,” and a commenter replied: “You are not alone.”
Less convinced, someone wrote: “Can’t decide if I love or hate the thickness.” However, there was more praise for the design when TikTok user @meganellaaaa shared another video showcasing Primark’s mug and saucer set.
Megan told viewers: “Girls run to primark for this gorgeous cup and saucer £6.” A fan replied: “Running now walking.” Someone else commented: “This gives expensive,” and Megan agreed, writing: “So good for Primark.”
While Primark fans can’t shop the mug online, Primark’s website does offer a selection of mugs and other kitchenware items. For those looking for a colourful mug, a few options include the £3 Reactive Glaze Ombré Mug, £3 Ombré Glazed Mug, and £3 Ombré Drip Glaze Mug.
Alternatively, there are several themed mugs with designs inspired by fruit, animals, and characters. For example, there’s the £4.50 Lemon Shaped Mug, 3.50 Ceramic Bear Shaped Mug, £4.50 Pumpkin Shaped Mug with Lid, £3.50 Harvest Pumpkin Mug, £6 XL Mushroom Shaped Mug, and £3.50 Cowboy Frog Mug.