We unearthed Andrew Perloff’s remarks in reports – with the property tycoon asking our reporter: “At a business meeting, you wouldn’t pull your trousers down, would you?”
A top Reform UK donor sleazily rambled about women’s breasts – including being drawn “like magnets” to a mum’s “enormous bosom” as she fed her baby.
Andrew Perloff’s Panther Securities has handed Nigel Farage’s Reform £45,000 on top of £25,000 he personally donated. But we have unearthed questionable remarks penned by the eccentric property tycoon in company reports. Defending his comments to the Mirror, the businessman bizarrely likened a mum breastfeeding to a man dropping his trousers. And he also doubled down by declaring some women are only attractive when wearing make-up. Mr Perloff, 80, stood by remarks about the “enormous” size of a breastfeeding mum’s “bosom” — asking: “Don’t you like the truth?”
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Our revelations offer a window into the views of one of Reform’s high-profile donors, as the right-wing party tops polls. Earlier this year Mr Perloff even posed next to a cut-out of Farage depicted as Moses, holding a beer with a cigarette hanging out of his mouth. We discovered the businessman’s self-styled “ramblings” featured in his own company’s reports. They included being embarrassed by a “comely” tenant, who he wanted to leave a property, breastfeeding.
Mr Perloff recalled how the mum – “noticeably devoid of make-up but not unattractive” – opened “her thick woolly cardigan and pulled out an enormous white breast”. “Both Harold’s [his brother] and my eyes and [baby] Jemima’s mouth were drawn like magnets to her enormous bosom,” he said. “I think I went red with embarrassment and quickly decided that a strategic withdrawal was called for.”
Writing in Panther’s 2006 report, he added of the 1970s incident that he was supposedly “defeated by one woman’s strategic use of her massive weaponry”. And, in another tale, he recounted how two young women sat at a restaurant table with him during the 1960s – referring to one as the Greek goddess of love “Aphrodite”. In the firm’s 2014 report, he said: “They were both pretty, one much taller than the other but when they turned round! “WOW!” The tall one facing me was very slim, wearing a thin jersey dress which clung to her slim body and with her tight belt, it emphasised her DD sized bosom. If Page 3 had been invented then, she could have filled it admirably, possibly Page 2 as well. I immediately dropped my knife and fork, my face flushed and I was temporarily dumbstruck…”
Meanwhile, writing in 2017 after the Brexit referendum, Mr Perloff lavished praise on Farage – saying “LORD FARAGE OF FREEDOM rolls off the tongue rather nicely!!” Pressed on his description of the breast-feeding tenant as “noticeably devoid of make-up but not unattractive”, the portly chairman said: “I mean exactly what I say. Some women are attractive only with make-up. She was an attractive woman, a little overweight if I remember rightly. You’ve got to remember, this was 40 years ago. But she was using that to take advantage of us as landlords, and she did.”
Asked what he thought females at his firm would think about him commenting on women’s breasts in reports, he said: “Well, over 25 years they get used to it. Maybe over 50 years they’ll get used to it.” Pushed on why he went into detail about the size of the mum’s breast when feeding her baby, he replied: “It was to embarrass us and it did…” He described the incident as a “business meeting”, adding to our male reporter: “At a business meeting, you wouldn’t pull your trousers down, would you? No you wouldn’t.”
When pointed out this was not in any way comparable to breastfeeding, he said: “It may be of that date, 40 years ago… People still get embarrassed if a woman breastfeeds in a restaurant, they still get slightly embarrassed.” Asked why he felt it was appropriate to comment on the size of her breast in his company’s report, he said: “Because that’s the truth, don’t you like the truth?”
He added: “These are from stories that are 40 to 60 years ago when times were different. They weren’t made as a sexist point or to demean women. We don’t do that. Anyone who knows us and our company would know we don’t do that. We’re quite a liberal company and we don’t do anything that would be considered a misdemeanour.” Mr Perloff conceded he would not comment on the size of women’s breasts in his company’s reports today. He said: “No, not nowadays, because everyone’s so fussy.”
Panther Securities PLC – where Mr Perloff is executive chairman and co-owner – donated Reform UK £25,000 last year, as well as £20,000 in 2023. It previously gave cash to UKIP and the Tories, records show. Mr Perloff personally donated to Reform UK, under its previous name as the Brexit Party, giving £25,000 in 2019. In March, Reform leader Farage was branded “stuck in the 1970s” after claiming men were “prepared to sacrifice their family lives in order to pursue a career and be successful in a way that fewer women are”. Reform was contacted for comment.