A fifth of parents have said that their children are being left out from parties for one key reason – and worry this is impacting their relationships with their peers, according to a new poll
One in five parents reckon their child has been snubbed from a party due to their food allergies, according to a recent survey.
The poll, which questioned 500 parents of children with food intolerances, revealed that 40 per cent believe other parents are apprehensive about purchasing the wrong food items.
Two thirds have overheard chatter about a party their child wasn’t invited to – with a whopping almost all parents (84 per cent) saying they believe this is because of their child’s dietary needs. But over half worry their child is missing out on fun times and strengthening friendships as a result.
The research was commissioned by plant-based chocolate brand, NOMO, which has launched an allergy-friendly birthday cake bar.
Tara Stevens, from the free-from confectionary-makers, said: “It’s often an added worry catering for a child with things you’re not familiar with, especially when allergies are involved.
“But every child deserves to feel included, safe, and celebrated. That’s why it’s important for there to be foods everyone can enjoy, so no one has to miss out on the joy of parties and shared moments.”
On average, these parents believe their youngsters have missed four parties due to allergies. The study also reported that 34 per cent of parents said their child has been teased due to their allergy.
A third are ‘always’ worried their child will eat something they shouldn’t at a party, As a workaround, 67 per cent frequently make sure their young ones take snacks and treats with them as a backup in case they aren’t catered for.
With foods such as fruit (60 per cent), vegetables (59 per cent) and rice cakes (42 per cent) the options considered most safe by the participants.
Parents also bring a sweet treat, with 72 per cent of those polled taking allergy free products to birthday parties.
To help prevent their child from feeling excluded, 38 per cent suggest parents always ask in advance about dietary requirements, 34 per cent say to avoid common allergens like nuts, and a quarter would like celebrations to include food choices everyone can enjoy.
Tara Stevens, from NOMO, which has also launched a range of chocolate lollies as part of its range, added: “These findings highlight how important it is for us all to be more mindful and inclusive.
“A little extra care can make a huge difference in helping every child feel welcome, safe, and part of the fun.
“Which is why it’s so important to us that parents can feel confident that all our products are free from the top 14 allergens.”