We’ve rounded up the best White Stuff deals worth shopping before Black Friday even begins
While Black Friday might still be a little way off, our shopping team is already getting excited about the bargains to come. One retailer we’ve got our eyes firmly on is White Stuff, the much-loved British fashion brand known for its laid-back yet stylish wardrobe staples.
If last year’s sale is anything to go by, shoppers are in for a treat. In 2024, White Stuff offered 25% off nearly everything on site, including cosy knits, statement dresses and wardrobe heroes – and we’re hoping for similar (or even better) discounts this time around.
Below, we break down what to expect from this year’s event, plus a look at the current sale offering discounts of up to 50%
Current White Stuff offers
Ahead of Black Friday, White Stuff’s sale section is already live, offering discounts of up to 50% on some styles. Scroll down for some of our favourites.
Chaterly Collar Cardi – £42, was £59
This cute, chunky cardi is a cold-weather must-have. The collar adds a subtly preppy touch, while its neutral colour palette means it goes with just about everything – from jeans and tees to midi skirts and dresses.
Cosy, versatile and endlessly wearable, it’s the kind of knit that shoppers will live in all winter. However, the smallest size is out of stock, so this similar version from & Other Stories (£37) might be worth a look.
Elyse Quilted Coat – £95, was £160
Ideal for winter, this quilted coat will keep shoppers cosy and chic as temperatures drop. It features a bold black-and-gold print that’s eye-catching without being over-the-top – the perfect way to elevate even the simplest outfit. With its relaxed fit and insulated padding, it’s a stylish layer that will see fans through the season.
One reviewer said: “I love this coat! Super good quality, warm and cosy and great length to my knees for winter walks and people who get cold thighs.” However, someone else noted: “The sizing of this coat is really off, and it is such a shame as the coat is really nice.”
Mia Long Sleeve Cable Jumper – £52.50, was £75
Cable knits are a timeless pick, and this pretty pink version will add a cheerful pop of colour to grey winter days. It will look gorgeous paired with jeans for a weekend coffee run or tailored trousers for smart-casual office looks.
With its soft texture and classic fit, it’s no surprise this one’s already selling fast. Larger sizes are out of stock, so we wouldn’t wait too long to snap it up. Shoppers who still want to shop may be interested in this M&S alternative (£80). It has the same pink hue, cable knit design and it’s available in larger sizes.
Rua Jersey Collared Shirt Midi Dress – £40, was £65
Ok, so it isn’t exactly dress weather right now, but sale season is a great excuse to stock up ahead of spring and summer. This elegant shirt dress features a charming floral pattern that gives off serious holiday vibes.
Made from soft, breathable organic cotton, it’s comfortable, sustainable and effortlessly flattering. Just add sandals and a straw bag when the sunshine returns.
What to expect from White Stuff’s Black Friday sale
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White Stuff is currently offering up to 50% off a wealth of styles – from dresses and jumpers to coats and trousers.
While White Stuff hasn’t confirmed its 2025 discounts just yet, we’re predicting sitewide reductions of up to 25%-30% based on previous years. Expect price cuts on cosy jumpers, patterned dresses, relaxed denim and winter accessories.
White Stuff often includes men’s, women’s and kids’ collections in its promotions, making it an excellent destination for early Christmas shopping too.
What else to expect from the Black Friday sales
White Stuff won’t be the only fashion retailer slashing prices. Expect huge Black Friday events from Boden, Joules and Next, alongside high-street favourites like Zara and H&M. Beyond fashion, Black Friday 2025 is also set to bring significant savings on homeware, tech and beauty with major discounts from the likes of Amazon, John Lewis and Currys.
When is Black Friday 2025?
This year, Black Friday is expected to land on Friday, 28 November, with the sale running through the weekend and wrapping up on Cyber Monday, 1 December. Cyber Monday is traditionally the online-focused follow-up to Black Friday, when retailers continue their most significant digital discounts – ideal for anyone who missed out on the first wave of deals.
What is Black Friday?
Originating in the United States, Black Friday marks the unofficial start of the festive shopping season. It’s the day after Thanksgiving, and it’s become synonymous with massive price drops across fashion, tech, beauty, and more.
Over the past decade, it’s become a key retail event in the UK, too, with brands big and small offering impressive deals both in-store and online.