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Home » Final hours for Ann Summers’ 70% off sale as shoppers say ‘amazing fit’
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Final hours for Ann Summers’ 70% off sale as shoppers say ‘amazing fit’

By staff14 October 2025No Comments4 Mins Read

Ann Summers has slashed prices on over 200 styles of underwear, nightwear and bits for fun, but it ends soon

This article contains affiliate links, we will receive a commission on any sales we generate from it. Learn more

As the weather gets a bit nippy, it’s time to turn up the heat in the bedroom. With this in mind, lingerie powerhouse Ann Summers has kicked off its mid-season sale to add some spice and keep things hot.

Bargain hunters can nab up to 70% off everything online – from enticing lingerie and steamy nightwear to mood-lifting perfumes and iconic adult toys. The sale features over 200 lingerie styles designed to make shoppers (and their partners) feel unforgettable.

Selected half-price styles are flying off the shelves, with limited sizes left, such as the Green Capturing Non-Padded Balcony Bra (£12, was £24), Sweet Surrender Padded Plunge Bra (£13, was £22) and Mirage Padded Plunge Bra (£18, instead of £36). Shoppers can also grab deals on intimate sets and steamy nightwear, such as the Laila Chemise.

Alternatively, shoppers can check out Boux Avenue, where there are even more reductions with up to 60% off across pyjamas, lingerie, loungewear and accessories. Similarly, shoppers can find a selection of nightwear on sale at Pour Moi, reports Wales Online.

But for those tempted by Ann Summers, here are our top picks from the mid-season markdowns.

Shop the sale

Grab 70% off

Ann Summers

Buy Now on Ann Summers

The sale is running for a limited time only.

Insatiable Non-Padded Body – £32, down from £55

This black lace bodysuit boasts intricate floral embroidery with underwired balcony cups that ‘lift and sculpt the cleavage’. Enhanced with gold hardware, cut-out details and criss-cross strapping, shoppers can finish the look with adjustable suspender straps and a thong-style bottom for a barely-there feel. Match with stockings to leave them craving more.

The range is available in UK sizes 8 to 18 with cup sizes spanning from B to DD. One shopper left a five-star review saying: “Awesome look body, very sexy.”

Desiring Decadence Non Padded Balcony Bra – £19, was £38

Autumn tones usually embrace earthy colours, but shoppers don’t need to reflect this with their lingerie. The bold pink Desiring Decadence bra catches the eye thanks to its scalloped trim that sweeps towards the décolletage, ending with tassel details at the centre front.

This bra caters for a variety of cup sizes from 32DD to 40G. The underwired style features adjustable shoulder straps and a hook-and-eye fastening at the back. It’s also matched with a coordinating thong, now available for £10.

One purchaser said: “Amazing fits, so perfect and so comfortable to wear.”

Midnight Blossom Cami Set – £11, was £30

This outfit delivers everything needed for an intimate night. Made from floral-embroidered chiffon, the sheer cami gives a teasing glimpse of the matching knickers, whilst the keyhole detail adds playful charm.

The set is fully stocked, with sizes ranging from XS to XL available, offering a saving of £12. The two-piece collection features a floral-embroidered lace camisole paired with matching high-rise briefs.

Coco de Mer The Seed – £58, was £145

The Seed demonstrates that good things often come in small packages. This vibrator, currently 60% off, features dual motors nestled within cushioned, silky-smooth silicone.

The gadget is crafted from gentle, body-safe silicone and designed to be completely waterproof. Most customers were delighted, with one remarking: “Great little toy, the Mrs loves it.”

However, one buyer noted: “My husband bought this thinking it would be good as our other one broke… for the price, you would think it would be really powerful, but it’s not.”

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