The brands have said the alliance followed Britons consuming 15,000 litres of KFC gravy and more than one million Greggs sausage rolls every day over the past year.
As a northerner who regards himself as somewhat of a gravy expert, it would be reasonable to say that I have faced tougher challenges at work.
The Greggs sausage roll is undoubtedly a national icon: a beloved hangover remedy, a swift bite, a light meal or a post-evening out ritual. For countless people, the notion it could be enhanced seems far-fetched, but I believe them to be mistaken, writes Conor Wilson from the Express.
This afternoon, I sampled the fresh partnership between KFC and Greggs which will see the renowned sausage roll paired with gravy. This review comes after news of a ‘Brit abroad slams all-inclusive hotel food asking ‘what on earth is this?’
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Similar to wheels on luggage, it left me pondering how we managed so long without combining these two items together. I approach this with no fast-food loyalty and have always found it somewhat peculiar how obsessive the American chain became over its seasonings. Relax guys, honestly.
I have yet to find a dish that gravy doesn’t improve and after dunking a Greggs sausage roll into a substantial portion of KFC gravy, the quest carries on.
Greggs and KFC are joining forces to deliver the “mash up the nation’s been craving.” The brands revealed the partnership came after Britons devoured 15,000 litres of KFC gravy and over one million Greggs sausage rolls daily throughout the previous year.
They will be taking their fresh creation on a three-day journey from Thursday and will be distributing it complimentary in London on August 7.
This will be followed by Manchester on August 8 and Newcastle on August 9. A sharing bucket featuring six Greggs sausage rolls and a large tub of KFC gravy will be up for grabs at £10 on 15th and 16th August.
Available through Uber Eats in London, Manchester, Newcastle and Birmingham the KFC brand manager Phoebe Syms declared: “At KFC, we bleed gravy. We go to obsessive lengths for our liquid gold, and so do our fans”.
She added: “Now we’re joining forces for just a few days to give the people a taste of what they really want … it’s time for gravy to meet pastry. You’re welcome”.
The tour is set to make stops at London’s Southbank Centre on Thursday, followed by Manchester’s Cathedral Gardens on Friday and then Newcastle’s Times Square, all between 12pm and 5pm, with supplies available on a first come, first served basis.