The new Primark Home store will open in Manchester this summer and will feature an expanded range of homeware and lifestyle items
This summer, Primark is set to delight fans of interior design with the unveiling of its first standalone Home store in England, located at Trafford Palazzo in Manchester. Following the successful launch of its inaugural Home store in Belfast earlier this year, the new two-storey outlet, spanning 11,900 sq ft, will be the first of its kind in England.
Primark has said that the store will showcase the best of the retailer’s interior range, all under one roof. While Primark has not yet confirmed a specific opening date, it assures customers that the doors will open this summer. A spokesperson shared: “Manchester shoppers can discover an expanded range of homeware and lifestyle essentials to give their homes the glow-up they deserve.”
The range includes high-quality staples such as cotton bedding and towels, soft furnishings, small furniture pieces, and unique ceramics. Keeping pace with the latest homeware trends, from teddy bear bedding and delicate bow decor to seafood-inspired tableware, Primark Home blends style, comfort and affordability to help shoppers transform their houses into homes.
The new store will also feature Primark’s recently launched Edit, described as a sophisticated collection of home products including stylish tableware, plush towels and luxury home fragrances. Additionally, it will house a dedicated Travel Shop, aimed at assisting customers in preparing for holidays throughout the year with a selection of chic and practical travel necessities, reports the Liverpool Echo.
Paul Baldwin, Trading Director for Home at Primark, commented: “Our mission is simple: to make it easy for everyone to create a home they love, without breaking the bank. Customer reaction to our first Primark Home store in Belfast has been really positive, and we can’t wait to bring this exciting new concept to Great Britain later this summer.
“Homes have become more than just places to live, they’re an extension of our personalities, so whether it’s soft furnishings, statement tableware, or smart storage solutions you’re after, our range has something for every style and budget.”
Mark Whittaker, Managing Director at Peel Retail and Leisure, expressed his enthusiasm: “The opening of Primark Home at Trafford Palazzo, in the heart of Trafford City, is an incredibly exciting moment for us. Not only because we are the first destination in Great Britain to do so, but the opening is going to be adding a leading concept to our already unique mixture of immersive shopping and leisure experiences. Primark Home will have something for everyone, and we look forward to the store opening in summer.”
Primark Home’s debut at Trafford Palazzo marks its first venture in England. It is set to enhance the existing array of Primark stores throughout Greater Manchester, including those at Trafford Palazzo and Manchester Market Street, and extend to Oldham, Bury, and Wigan.
Whilst the standalone Home store promises a fresh shopping experience, customers can still savour the extensive variety of Primark’s full collections at its main Trafford Palazzo outlet, situated just a stone’s throw away. This includes the newly launched Primark Café featuring Disney’s Stitch, available for a limited period only.
For those preferring to shop nearer to home, shoppers can use Primark’s Click and Collect service, which is now accessible in all stores across the UK. After browsing the range of women’s, men’s, kids’, baby and home Click and Collect products on Primark’s website, customers can then select their chosen store to be able to add them to their virtual basket.
Once all items are added to your bag and checked out online, choose your preferred collection day for free and then collect from a dedicated collection point at your nominated store. As soon as your order is ready to collect, you’ll be notified via email and text message, and you can make your way to your chosen store for collection.
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