The Primark bag is very similar in design to the much more expensive version – for a fraction of the cost
Primark is stocking a new bag that bears a striking resemblance to a pricier alternative. Known for its affordable fashion and homeware, the high street giant may have just introduced a new crowd-pleaser.
The retailer’s Rita Ora Ring Crossbody Bag looks similar to a style by designer brand Chloe, but at a fraction of the cost. Shoppers can snag the Primark version for £12, while the high end version is currently priced at £1,390 online.
The bags are very similar, with a compact design, rounded shape, circular top handles and gold-tone hardware. They both also feature a zip closure.
However, there are some differences too including that the Chloe bag is real leather while Primark’s is synthetic. The Primark bag features a longer, detachable chain strap for those wanting to wear it as a crossbody bag, while the Chloe version features a longer, leather strap connecting the two ring handles.
The Rita Ora Ring Crossbody Bag is described as “a crossbody grab bag with metallic ring details.” It is available in black or ecru.
The Primark product description reads: “This black crossbody bag is a versatile addition to your accessories collection. Designed with a modern curved silhouette, it features a gold-tone handle for a touch of elegance and a zip closure to keep your essentials secure.
“The compact size makes it perfect for day-to-night styling, while the black finish ensures it pairs effortlessly with any outfit. Wear it as a chic shoulder bag or carry it by the handle for a polished look.”
Chloe’s description states: “This small bracelet shoulder bag is crafted from grained buffalo leather. The supple, rounded shape is elevated by oversized bracelet handles secured by the Maison’s signature Horse Medal hardware.”
The Primark bag retails for £12, while the Chloe small bracelet handbag in grained leather comes in at £1,390. This means shoppers could save around £1,378 by opting for the bargain version.
Customers can grab the Primark bag, which also comes in ecru, in stores now. You can check availability at your nearest store here.