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Home » Skin-firming £10 serum-moisturiser called ‘alternative to Botox’ now down from £30 in Boots £10 Tuesday sale
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Skin-firming £10 serum-moisturiser called ‘alternative to Botox’ now down from £30 in Boots £10 Tuesday sale

By staff12 August 2025No Comments5 Mins Read

Boots’ popular £10 Tuesday deals are back for another 24 hours, and this two-in-one anti-wrinkle cream with hundreds of five-star reviews is our top pick to buy today

This article contains affiliate links, we will receive a commission on any sales we generate from it. Learn more

Studio portrait of woman applying cream on face
Save £20 on this popular face cream today(Image: Getty)

Beauty fans know that Tuesdays are the best days to shop for top-ups or new treats, because it means that Boots’ much-loved £10 Tuesday offers are running, with hundreds of products reduced down to £10 for one day only. And if you’re wondering what’s worth buying from the high street retailer today, we think this two-in-one, wrinkle-reducing moisturiser is one not to miss.

For today only, Boots has slashed the price of Olay Regenerist 2in1 Anti-Wrinkle Active Firming Serum & Cream down from its usual £30 to a tenner – although as it works as your serum and moisturiser in one, you’re potentially saving even more compared to buying two separate products.

Why we think it’s worth adding to your shopping basket today is the vast number of impressive customer reviews, with many repeat customers, and one person even calling it “an alternative to Botox” and saying that it has them “looking a decade younger”.

READ MORE: Olivia Attwood’s Korean beauty moisturiser that ‘transforms’ skin is now on sale

READ MORE: ‘I found how to get a £42 Medik8 serum for £5 in a beauty deal that saves over £150’

Olay Regenerist Active Firming Day Face Cream and Serum
Currently a third of its usual price(Image: Boots)

This lightweight serum/moisturiser hybrid contains peptides to help to visibly reduce fine lines and wrinkles, niacinamide to boost surface cell renewal, and hydrating, moisture-locking glycerin. Olay reports that 97% of testers reported smoother feeling skin after one day, while over time fine lines and wrinkles are visibly reduced.

Remember that you’ve only got today (Tuesday 12 August) to buy it for £10 at Boots. If you do miss this deal, the next cheapest place you’ll find it is at Amazon, where it’s currently £15.50.

It’s the shopper testimonials, however, that really won us over, with many reporting how they always stock up on this when it’s in the Boots £10 Tuesday sale.

“I have been using Olay Regenerist Serum for years! I’m not sure if it can reduce wrinkles, but using it daily has certainly helped to protect my skin in the ageing process (I’m now 63, looking a decade younger),” one person wrote. “Definitely an alternative to Botox, which has worked for me!”

It’s worth flagging here that no topical product can replicate the muscle-freezing results of Botox, and the phrase ‘Botox in a bottle’ should be treated simply as a catchy marketing term. What skincare products can do is plump, smooth and soften the appearance of lines.

“So easy to apply, smells very pleasant,” another customer wrote. “It’s non-greasy and leaves skin feeling smooth, light and firmer. Noticed a difference after six days – less fine lines and skin is firmer.”

Testers reported firmer, smoother skin(Image: Boots)

“This is absolutely amazing, I’ve tried loads of different serums but this by far is the best. My skin is so soft now, I absolutely love it,” reads a third review.

One people, however, found it to not quite be a thick enough texture for their liking: “I liked this serum, not as good as my usual product so wouldn’t buy again. Feels a little sticky on my skin initially but once dry is smooth. I prefer a little thicker cream but does make skin look plump and even,” they wrote.

If you too would like a moisturiser with a slightly thicker consistency, there are two that our beauty editor Laura Mulley can’t recommend highly enough, and regularly rebuys: Medik8 Total Moisture Daily Facial Cream, from £20, and Skin Rocks The Moisturiser, £58. Although slightly pricier – and you possibly will also need to use a targeted serum underneath – Laura says they’re well worth the money, and as near to ‘perfect’ face creams as you’ll find.

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