Virgin Media is dishing out a £260 4K smart TV for free, but the limited time ‘lightning deal’ is entering its final hours.
Virgin Media is back with one of its TV giveaways, but the clock is ticking before the deal ends on Wednesday. Last week, the provider kicked off a seven-day ‘lightning deal’ where customers can sign up for certain TV and broadband bundles and get a free 4K smart TV.
However, the deal is entering its final hours and is due to expire at 11.59pm on Wednesday (August 13). Shoppers who sign up to one of four 24-month Virgin packages before the deadline will receive a 50″ Toshiba Ultra HD TV worth £259.99.
Customers can choose a £145 bill credit instead if they prefer, with Virgin also waiving the £35 setup fee. This isn’t the first time Virgin has run the deal, but this time it comes alongside the brand’s Summer of Sports sale, which means as there’s also discounts of up to £336 up for grabs.
This comes just in time for the start of the new Premier League season, which gets underway on Friday. The eligible packages include Virgin’s Bigger Combo bundle + Sports and Biggest Combo bundle, both of which come packed with hundreds of TV channels, super-fast fibre broadband and Sky Sports access.
These are the perfect plans for sports fans, providing eight dedicated Sky Sports channels including Main Event, Premier League, Football, Golf and F1. Moreover, Virgin is offering a TNT Sports add-on for £5 per month for three months, a significant drop from the usual £25, providing access to additional Premier League and UEFA Champions League matches.
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Virgin Media is giving away a free 50″ Toshiba smart TV or £145 bill credit to customers securing one of its TV and broadband bundles.
However, there is a catch to Virgin’s plans, as the provider will hike its prices each April during the 24-month term in an inflation-linked change similar to rivals like Sky and BT. For example, the Bigger Combo bundle + Sports will rise to £58.49 from April 2026 and £61.99 from April 2027.
The free TV comes with the following packages:
Bigger Combo bundle + Movies – £44.99
- 200+ TV channels, Sky Cinema HD, 362Mbps broadband
- Free 50” TV or £145 bill credit
Bigger Combo bundle + Sports – £54.99 (was £65.99)
- 200+ TV channels, Sky Sports HD, 516Mbps broadband
- Free 50” TV or £145 bill credit
- £264 discount
Biggest Combo bundle – £64.99 (was £78.99)
- 210+ TV channels, Sky Sports HD, Sky Cinema HD, Netflix Standard with Ads, 516Mbps broadband
- Free 50” TV or £145 bill credit
- £336 discount
Mega Volt bundle – £79.99 (was £84.99)
- 230+ TV channels, Sky Sports HD, Sky Cinema HD, Netflix Standard with Ads, 1,130Mbps broadband, O2 SIM card with unlimited data, calls and texts
- Free 50” TV or £145 bill credit
- £120 discount
In other news, Sky is offering its own Sky Sports plan for £20 per month for new customers, which works out at roughly 66p per day over 30 days. This introductory price can be added on to an existing Sky TV package, while those without a membership can snap up the £35 Essential TV and Sky Sports bundle.
This comes as the brand increases its Premier League coverage from 128 games to at least 215 from the 2025/26 season. Sky claims this represents 80% of all televised games, but keep in mind football fans can catch each fixture with both Sky and Virgin’s sports packages.