The beauty world never stands still, and 2025 is shaping up to be no exception. From cutting-edge facials and regenerative skin boosters to luxurious scalp treatments and invisible hair extensions, this year’s must-try treatments are all about combining innovation with indulgence.
Whether you’re chasing radiant skin, thick hair or the ultimate pampering experience, there’s a host of new offerings designed to help you look and feel your best. These treatments are smarter, gentler and more effective than ever, catering to both seasoned aesthetics lovers and curious newcomers alike.
In this guide, we’ll walk you through some of the standout trends and treatments making waves this year. From the TikTok-famous Japanese head spa to high-tech skincare analysis and revolutionary hair treatments, each promises impressive results with a sprinkle of luxury. With insights from beauty experts and first-hand experiences to help you decide what’s worth your time (and money), this is your ultimate cheat sheet to staying ahead of the beauty curve in 2025.
Japanese head spa
If you watch beauty content on TikTok, you’ll probably have seen head spas in action. These viral treatments involve steps similar to those you would typically expect from a massage or facial, but focusing just on your head, hair, neck and shoulders. This could include masks, oils, steam and scalp massages, plus the most famous part: a halo of water jets that slowly moves back and forth over your head. Benefits include deeply cleansing and nourishing the hair and scalp, as well as sending you into a deep state of relaxation.
Beauty and wellness editor Laura says: “I can’t begin to tell you just how blissful this was, and my hair and scalp was left feeling the cleanest, softest and healthiest it had in ages. The combination of the zen-like space, the expert touch and the attention to detail made this honestly one of the best spa treatments I’ve ever had.”
Price: £150 for 120 minutes at The Head Spa Manchester
Préime DermaFacial
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Dubbed ‘the most advanced aesthetic facial in the world’, this new machine combines five smart non-invasive treatments in one to deliver optimum skin results: a deep-cleansing vacuum nozzle, microdermabrasion with LED and CO2, muscle-toning microcurrent, collagen-boosting radio frequency, and ultrasound.
Laura says: “Completely painless and without any downtime, Préime DermaFacial delivered the best instant results I’ve had from a facial that doesn’t involve needles or vigorous facial massage – my skin looked brighter, healthier and more sculpted. If you’re a fan of a Hydrafacial, this goes above and beyond.”
Price: From £100. Laura tried it at Smart Dental & Aesthetics in London.
Aura 3D imaging system
If you’ve ever had a skin treatment at a top clinic, your session may well have started with a face analysis using a ‘camera’ that measures qualities undetectable to the human eye such as pigmentation, dehydration and redness. Aura is the newest and most advanced of these, using multiple cameras and AI technology to deliver the most detailed 3D picture of your face and skin to date, and allowing you and your practitioner to deliver the best course of treatment.
Laura says: “The Aura is the quickest and most comfortable skin analysis I’ve experienced – one second and it’s done, and no twisting your neck into awkward positions. The resulting image is also the most realistic I’ve seen and made it really clear what about my face could potentially be improved by professional treatments and what, actually, I’m doing alright at. I’m thrilled it doesn’t hand out a depressing ‘skin age’ too, unlike a lot of these scanners.”
Price: Part of your consultation. Laura tried it at Illuminate Skin Clinic in London.
V-Light hair extensions
If you like the idea of hair extensions but haven’t yet found a method that suits you, V-Light extensions is the 2025 treatment you’ve been waiting for. Virtually invisible against your scalp, lightweight and comfortable, these tiny hair bonds – applied using a bonding agent that’s cured with UV light – can be used to give the illusion of more hair on areas like the crown, nape, sides and fridges. Maintenance is needed every 8-10 weeks.
Zoe says: “I’m a long-time tape-in extensions wearer but my hair technician convinced me to try V-Light extensions. They’re really perfect for those with fine hair, like me, who find tapes around the top sections of hair show through after a few weeks. I still use tapes at the back of my head but I love being able to run my fingers through my fringe sections with these undetectable bonds in.”
Price: From £190. Zoe tried them at The Extensionist Hair Extensions Salon in London.
Profhilo Structura
For 2025 we’re seeing a movement away from filler, with people keen to focus more on regenerative treatments. Skin boosters and peptide-packed injectables are going to be big, and so is the new Profhilo Structura – a dense hyaluronic acid that helps to support the layer of fat under the skin. It’s great for restoring and boosting fat cells, making the skin look more plump and youthful. Think of the results as an anti-Ozempic face.
Head of beauty and fashion Zoe says: “I’m a big fan of the original Profhilo and I can confirm Structura is definitely a step up – my skin looks incredibly dewy and plump. You need two sessions spaced a month apart, and then your results will last 6-9 months. The formula is also delivered via a cannula, meaning less bruising and less of a sting.”
Price: From £695. Zoe tried it at Doctors Tatiana + Rishi Advanced Aesthetics Clinic in London.
Sylfirm X
The newest form of microneedling, this treatment is precise and gentle on the skin. It’s also currently the only FDA-approved form of RF (radio frequency) microneedling proven to treat melasma and rosacea, as well as offering skin-tightening results. Its new dual-wave technology means in just a few sessions, you can improve skin elasticity and scarring, and it’s also effective on stretch marks.
Editorial commercial content director Michelle says: “I was recommended three sessions, 3-4 weeks apart. Numbing cream was applied so it didn’t hurt, but there was a slight pain in a few spots, such as under the eyes. I was really red after the first session, and my chin broke out in spots a few days after. But after the second, I wasn’t as red and had no breakouts; I managed to completely relax and found it rather therapeutic. Now, three sessions in, I’m seeing a good improvement in my skin tone and some of my sun damage fading.”
Price: From £350. Michelle tried it with Dr Vincent Wong at Omniere.
Polynucleotide injections
Polynucleotides – long chains of nucleotides commonly derived from salmon DNA – were an emerging 2024 trend continuing to soar in 2025. They work to boost collagen production and skin quality thanks to DNA messengers in the injectable solution prompting the fibroblast cells in your dermis to produce more collagen and elastin, and increase hydration.
Zoe says: “I first tested out polynucleotides under my eyes and the injections worked so well to reduce fine lines and hollowing that I’m now turning to them for other areas of my face. I’ve had them around my jawline and mouth to turn back the clock on some early jowls, and my skin looks more plump than when I was using filler around my marionette lines.”
Price: From £550. Zoe tried it at Doctors Tatiana + Rishi Clinic.
Follicle-stimulating vitamin treatments
You’ve heard of microneedling for your skin, but have you heard of it for brows and your hairline? Vitamin treatments that combine nutrient-packed oils with a medical grade microneedling device are used to increase collagen production in a bid to activate and stimulate hair follicles, making them ideal for those with over-plucked brows or age-related hair thinning.
Zoe says: “As someone who has fine hair and very sparse brows, I’ve been desperately trying to find an affordable long-term treatment that boosts density. These vitamin-infused microneedling sessions are quick and painless, and I come away feeling like I’ve had a good pamper. For best results you’ll need a minimum of four sessions, booked one month apart, and then upkeep appointments throughout the year.”
Price: From £80 per session. Zoe tried it at Nez Hasan in London.
DIY devices
Three smart new beauty tools to enhance your routine at home…
Foreo FAQ 301 LED Hair Strengthening Scalp Massager, £289
Zoe says: “This uses red LED light and T-Sonic massage to strengthen thinning, lifeless strands by stimulating the scalp and revitalising follicles. It’s specifically designed to work with liquid hair treatments, and I’ve been loving it as a home booster in between my in-clinic scalp microneedling.”
CurrentBodyLED Light Therapy Face Mask: Series 2, £399
Laura says: “One of my New Year’s resolutions was to use an LED mask consistently, and I’m pleased to say I’m already sticking to it with CurrentBody’s new-and-improved design, which fits much better around the face and emits a greater range of collagen-boosting LED wavelengths.”
Ziip Halo, from £379
Laura says: “Hollywood’s favourite face-sculpting tool is fast becoming popular amongst non-celeb shoppers too, with sets and bundles now availabe. It’s one of the few beauty gadgets I’ve tried that gives instantly noticeable results, snatching the jawline and depuffing around the eyes.”