WhatsApp is rolling out some big changes in the UK that US users have enjoyed for years.
It’s been a very long time coming but WhatsApp users in the UK are finally getting access to a smart free upgrade. It’s called Meta AI and has been available in the US since 2023. Now it’s arriving on this side of the pond with the WhatsApp owners (Meta) promising it will help users discover content, reply to texts, brainstorm ideas, answer questions and more.
“Already used by over 700M monthly active users, Meta AI continues to be the leading assistant for people around the world, with personalised interactions shaping social experiences for everyone,” Meta explained.
It is starting to roll out this week with Meta saying it is “excited to see how Meta AI will shape the future of social experiences in Europe.”
If you fancy giving it a go, just look for a new blue circle icon. Then simply tap on it to find out more and start exploring what it can do.
“At Meta, we believe that being at the forefront of innovation means being able to move quickly to adopt new and emerging technologies,” the WhatsApp-owned firm said
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“Since Meta AI launched in the US in 2023, we’ve seen corners of the world embrace free access to an intelligent and conversational assistant, which has seen rapidly enhanced product experiences.
“It’s taken longer than we would have liked to get our AI technology into the hands of people in Europe as we continue to navigate its complex regulatory system – but we’re glad we’re finally here.
“Over the coming weeks, we’ll take the first step in making Meta AI’s chat function available in six European languages, with a view to find parity with the US and expand our offering over time.”
Meta AI now follows in the footsteps of Google, Apple, Samsung and Amazon who have all added AI to their devices.