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Home » Your Freeview TV gets a brand new channel today, but it comes at a cost
Tech

Your Freeview TV gets a brand new channel today, but it comes at a cost

By staff9 June 2025No Comments2 Mins Read

ITV is shaking up its channels today with the lauch of a new service on Freeview.

Freeview TV
Freeview TV (Image: FREEVIEW)

There’s good news and bad news if you have a Freeview TV in your living room. It’s been confirmed that this service is getting a major shakeup today, with an all-new channel arriving in UK homes. Although that’s clearly great for those wanting more things to watch, it does come at a cost, with another popular platform being closed to make way for the upgrade.

So, what’s new and what’s disappearing? From today, June 9, those heading to channel 28 on the planner will no longer see ITVBe. Instead, this reality service is being switched over to ITV Quiz instead.

As you may well have guessed by its name, ITV Quiz will be showing back-to-back quizzes and game shows throughout the day and night.

Although upcoming content has yet to be confirmed, a quick look at this week’s TV guide shows that Freeview users will be treated to shows such as Who Wants to be a Millionaire, Tipping Point, Wheel of Fortune, Lino, Deal or No Deal, and Tenable.

ITV has confirmed that it’s launching the new channel to “draw on ITV’s popular, market-leading UK quiz and game shows”.

READ MORE: Everyone with an iPhone, MacBook or iPad must know this exact time tomorrow

ITV Quiz should appear automatically but if you aren’t seeing the changes then you might want to perform a quick retune.

Although this is great for quiz fans, what happens if you love binge-watching reality shows via ITVBe?

ITVBe has long offered content such as Dinner Date, The Only Way Is Essex, The Real Housewives of Atlanta and Abbey Clancy: Celebrity Homes.

From today, many of these programmes will move to ITV2 to make way for those game shows on the new service.

Along with Freeview, this change will also impact Sky, Freely and Virgin Media users.

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