Puerto Rican reggaeton star Bad Bunny has enjoyed a decade of continuous success, including his recent confirmation as the Super Bowl 2026 halftime performer while on his world tour.
Puerto Rican superstar Bad Bunny has been confirmed as the Super Bowl LX halftime show headliner. The Moscow Mule singer will take to the stage at the Levi Stadium in California on February 8, 2026.
After months of speculation, the NFL shared the exciting news on September 28. The show will take place during halftime at the game between the Dallas Cowboys and Green Bay Packers.
“What I’m feeling goes beyond myself,” Bad Bunny said in a statement. “It’s for those who came before me and ran countless yards so I could come in and score a touchdown… this is for my people, my culture, and our history. Ve y dile a tu abuela, que seremos el HALFTIME SHOW DEL SUPER BOWL.”
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Who is Bad Bunny?
Real name Benito Antonio Martínez Ocasio, Bad Bunny has been making music for over a decade. However, his fame skyrocketed in 2016 with the release of his song ‘Diles’. His success continued after he collaborated with Karol G on ‘Ahora Me Llama’ in 2017 and with the release of his studio album titled ‘X 100PRE’ the following year.
The three-time Grammy winner has consistently topped the music charts and performed at sold out shows worldwide. He’s also collaborated with big names such as Drake, Rosalía, Cardi B, and Dua Lipa.
Bad Bunny won his first Grammy Award in 2021 for Best Latin Pop or Urban Album, for his album YHLQMDLG (Yo Hago Lo Que Me Da La Gana), which is currently his second-most-streamed album with 11.4 billion streams.
He also won Best Música Urbana Album for his work on El Último Tour del Mundo and Un Verano Sin Ti, respectively, in 2022 and 2023.
Where will Bad Bunny perform next?
Most recently, the singer completed a total of 30 shows as part of his extensive residency, titled ‘No Me Quiero Ir De Aquí’, which ran from July 11, 2025, until September 20, 2025.
An all-stadium tour will start on November 21, 2025, at the Estadio Olímpico Félix Sánchez in Santo Domingo (Dominican Republic) and conclude on July 22, 2026, at the King Baudouin Stadium in Brussels (Belgium). The singer will also perform at London’s Tottenham Hotspur Stadium on June 27, with an extra date added on June 28 due to high demand.
Interestingly, despite confirming his attendance for next year’s Super Bowl, Bad Bunny has skipped the US entirely on his tour due to concerns over ICE raids.
In an interview with i-D magazine, the singer said: “There were many reasons why I didn’t show up in the US, and none of them were out of hate – I’ve performed there many times. All of the shows have been successful. All of them have been magnificent.”
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What is Bad Bunny’s net worth?
Bad Bunny is one of the most-streamed artists globally and a reggaeton sensation. According to Celebrity Net Worth, Bad Bunny has an estimated net worth of $50 million, which is approximately £37.1 million.
Not only does he excel in the music industry, but his most recent endorsements and partnership deals have stood out. Most recently, his Calvin Klein’s Spring 2025 campaign and his collaboration with football player Messi and sportswear brand Adidas caused a lot of buzz online.
In short, Bad Bunny’s record-breaking career and massive global fanbase prove him to be one of the most influential Latin artists of all time. Now performing at the Super Bowl halftime performance, he is making a milestone for his career, but he will also have an emotional moment of cultural representation at one of the world’s biggest stages.
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