YouTube is home to some of the world’s most famous faces – but the richest YouTuber is a 65-year-old woman who has likely never been heard of outside of India
You might not have heard of Nisha Madhulika, but this 65-year-old former teacher has quietly built a YouTube empire worth a staggering $558 million (£425million).
While she may not be a household name globally, she’s a sensation in India, with 14.7 million devoted followers hanging on to her every recipe. So, what’s behind her remarkable success?
Her YouTube bio gives a glimpse into her mission: “Nishamadhulika creates Vegetarian Recipes in Hindi for families worldwide. My mission is to bring joy and togetherness to every home through wholesome and healthy recipes.”
With a passion for cooking, she’s been sharing her mouth-watering recipes for traditional Indian dishes like naan bread, paratha, and milk cake since 2009. Her dedication has earned her the title of India’s richest female YouTuber, with a net worth of ₹43 crores.
Fans praise her as an inspiration, with @viralbhayani saying she’s “an inspiration to many, but also a role model for many aspiring chefs and most importantly… housewives who are also trying to convert their hobby into their profession…Just like Nisha Madhulika did!”
Thus, she inspires countless women to not only pursue their passions, like cooking, but also to monetise them, as evidenced by her own substantial wealth.
Nisha’s talent was first widely recognised in 2017 when she was crowned the top YouTube Cooking Content Creator at the Social Media Summit and Awards.
She continues to impress her fans with her fantastic, easy-to-follow content, which is translated into numerous languages. Are you familiar with this YouTuber? Share your thoughts in the comments….
