More than half of the 2,000 women polled said they feel more confident when they’ve styled their pubic hair properly

The most popular ‘hair’ styles for women in 2024

Data from a UK Laser Clinic sales shows that the Hollywood style, which involves removing all hair, is the most popular among UK women, accounting for nearly 70% of sales.

This was followed by the Brazilian or landing strip style, and the classic bikini.

In a separate study it was found that of 2,000 women 14% opt for a bikini line style, 20% prefer a gentle trim, while an equal percentage go for the full ‘Hollywood’.

Figures from OnePoll.com also showed that 65% choose to shave, while 13% prefer to wax. And discovered that over half of women feel more confident after a tidy-up down below, even if no one else is likely to see it.

However, there were downsides to maintaining and grooming pubic hair as a third said the worst thing about shaving was razor burn and ingrown hairs.

When it comes to choosing a style, half said they choose based on their own preferences, while 15% said they style it in a way their partner likes it and 1 in 20 even admitted they were influenced by reality TV stars like Love Islanders.

Laser Clinics UK’s COO, Liz Williams, commented: “Everyone feels fresher and happier when they’ve just had a haircut and that applies downstairs as well as upstairs.”

“But regularly shaving or waxing can lead to discomfort, which is why some women prefer to opt for something more permanent.”

“Something like lasering means you can’t as easily experiment with new styles if you fancy it, but if you’d rather it was just gone for good, it can be a really valuable choice for women.”

THE MOST POPULAR ‘HAIR’ STYLES FOR WOMEN IN 2024:

  1. Hollywood (Complete removal of all hair in the pubic area).
  2. Trimmed (Hair is trimmed shorter but not shaped or removed).
  3. The Au Naturel (No trimming or shaving, embracing the hair’s natural growth).
  4. Bikini Line (Only hair outside the edges of bikini bottoms is removed for a clean look).
  5. Triangle or Bermuda Triangle (A well-trimmed triangular shape, often just above the pubic bone).
  6. Landing Strip (Hair is trimmed down, leaving a vertical line or narrow strip).

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