The Original Factory Shop is launching new budget beauty alternatives for shoppers who want to pamper themselves without breaking the bank – and they’re cheaper than designer brands

The Original Factory Shop is now treating beauty enthusiasts to some thrifty glamour, offering Charlotte Tilbury, Estee Lauder and Olaplex alternatives for up to 60% less than the luxe labels. The discount heavyweight is famed for its “alike” products that boast similar ingredients and results to the posh brands but without denting your wallet.

Beauty bargains kick off with a Face Facts trio mirroring Charlotte Tilbury’s skincare range with a 80ml dewy liquid highlighter, matte blush, and setting spray at £10 for the set. Individually, these items at Charlotte Tilbury can cost you up to £32 each, but TOFS is dishing them out at just £4 apiece too.

Face Facts doesn’t stop there; they’ve got an Estee Lauder Advanced Night Repair lookalike too with the Overnight Renew Skincare range. With less than £20, you can grab a restorative cream, eye serum, neck lift mask, sleep serum, and a cleansing balm – in contrast to a splurge of up to £95 for a quartet of serums from the designer brand.

However, it’s not just alternatives that TOFS offers. The official Victoria Beckham Rejuvenating Priming Moisturiser is on sale for a whopping £35, compared to its £60 price tag on the Spice Girls’ website.

This lightweight moisturiser promises deep hydration and radiance, blurred pores, and a smooth, firm texture thanks to Augustinus Bader’s TFC8. The formula is a blend of natural amino acids, high-quality vitamins, and synthesised molecules naturally found in the skin, guiding key nutrients and potent natural ingredients to skin cells.

It’s also hypoallergenic, fragrance-free, and alcohol-free. Shifting gears from skincare, TOFS has unveiled a five-piece haircare bundle that reportedly delivers similar results to the Olaplex range.

The Headshock Plex Haircare System is priced at just £12 and includes a restoring hair oil, a styling serum, a hair mask, a hydrating conditioner, and a cleansing shampoo, making it an affordable option for dry and damaged locks.

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