The high-street brand launched its Pro Artist collection on Wednesday, October 23, and it’s already selling fast
Fans of No7 are in for a treat as today, October 23, the cult British beauty brand has launched a brand-new collection that shoppers are ‘so excited’ about. Having established a high reputation in the beauty industry since launching in 1935 (nearly 100 years ago), the Boots own brand is renowned for its long-lasting formulas that range from skincare staples to lipsticks and eyeshadows – and this new launch has got us swooning.
Named Pro Artist, the range is ‘a beautifully curated 12-piece collection of luxurious cosmetics products. Comprising high quality, premium formulas, the Pro Artist collection is a standout range of elegant and elevated products’.
What makes this new range even better is that each of the products retail at under £20, ensuring shoppers can stock up on some luxury products without breaking the bank – and without adding any complicated additions to their make-up routine.
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Announcing this exciting new launch, the brand posted a collection of videos on their social media, one of which featured Nicola Chapman – the No7 UK Makeup Artist Ambassador – using the products with a caption that read: “Meet @No7uk’s new and very exciting Pro Artist range. A 12-piece range which I have just fallen in love with! The products are next level high quality, so I wanted to create a look to show just how great this range is and easy for everyone to use, but feels so luxury and PRO!”
The ambassador has also said of the launch: “You don’t need lots of time to achieve a beautiful look with these products – the high-quality formulas are fool-proof and can be used at home or on-the-go.”
Adding to this, No7’s Global Brand Director Helen Garton, shared: “Our research shows us that too many women feel held back from truly enjoying make up for fear of ‘getting it wrong’ or looking silly. This is often down to perceived lack of skill and time in a category known for lengthy tutorials and the need for multiple steps or brushes, which can leave you feeling like you need to be a makeup artist to get it right.
“The new No7 Pro Artist collection has been designed to deliver amazing results, with luxury-rivalling products and beautiful, easy-to-achieve looks, that means everyone can feel excited about makeup!”
Featuring high impact, pigmented lipsticks, ultra-nourishing, non-sticky lip oils, and a velvety cream bronzer that transforms the skin, the range is proving popular amongst beauty fans, despite having only just launched, with 29 of its No7 Pro Artist Soft Glow Cream Bronzer, £19.95, being bought since. Those who have already tried it love it and have called it the ‘easiest bronzer I’ve used’ that ‘goes on like a dream’.
Those on social media are also going wild for the new collection, commenting on Nicola’s post with messages of admiration. One said: “Absolutely stunning,” while another mused: “No7 products really don’t get enough hype. These look great!”
Others have been left in awe, stating: “Can’t believe this is @no7uk”, and “Oh Lordy, this looks a bit special. Thank you Nic xx”.
Having just launched, there are no negative reviews to go off yet but if the quality of these products is as good as their reputation, we can’t see any bad opinions flooding in any time soon.
For affordable alternatives, e.l.f is always a hit with beauty buffs, with many comparing its formulas to that of Charlotte Tilbury. Elsewhere, Revolution Beauty features a plethora of quality make-up products that are less than £10. Discover the new No7 Pro Artist range here.
